It is the leading global IT Services provider: customer churn is very low and Accenture count over 90 of the Fortune Global 100 and over three quarters of the Fortune Global 500 companies as clients. By focusing on new areas of technology, such as cloud services, and keeping low exposure to more mature areas, such as IT infrastructure, Accenture has been able to consistently grow organic revenue at a faster pace than peers.
Core to Accenture's success is its ability to efficiently train its employees on a mass scale. Additionally, when pitching for work, Accenture can call on a catalogue of case studies which demonstrate their ability to carry out large IT transformation projects. Many corporates, therefore, find Accenture an indispensable partner in helping them achieve their goal of digitising their workflows. Yet, demand for consulting has historically had a high correlation to GDP growth.
If the global macroeconomic backdrop continues to deteriorate then this will eventually feed through to Accenture, despite its current large order backdrop, as corporates cut discretionary expenditure.